Morphotonix revolutionises product security with nano engraving technology

Iranpolymer/Baspar Morphotonix is known for its innovative nano engraving technology. Can you explain how this technology works?
Savu: Absolutely! Our nano engraving technology involves creating nano-size engravings directly onto steel moulds. These engravings are replicated during the moulding process on the product or packaging, without any change in production. This is achieved with zero additives or labels, making it an environmentally friendly solution that ensures the product’s authenticity from the moment it’s created.
How does this technology benefit your customers, particularly in terms of product security?
Can you share an example of how a company has successfully implemented Morphotonix’s technology?
Savu: One of our clients in the high-end consumer goods sector used our nano engraving technology to secure their product line. By integrating our engravings, they saw a dramatic decrease in counterfeit products on the market and received positive feedback from consumers who appreciated the enhanced security and sustainability of the products. In addition, we have streamlined our process to deliver our solution in under three months. This accelerated timeline is made possible by our innovative virtual prototyping approach, which creates a digital twin of the product with the embedded engraving, allowing a simple and rapid decision-making process for the customer before any hardware is processed. This method not only enhances customer satisfaction but also significantly reduces implementation time in production.
How does Morphotonix’s technology impact the overall branding and consumer trust for your clients?
Savu: While most anti-counterfeit solutions focus on protecting the logistical chain, our solution remains visible when the product is in use. This approach strengthens brand integrity by providing a permanent and unalterable mark of authenticity. When consumers see that a product is secured by Morphotonix, they can trust that it is genuine and of high quality. This not only boosts consumer confidence but also reinforces brand loyalty.
What do you see as the future of product security, and how will Morphotonix continue to innovate in this space?
Savu: The future of product security lies in seamless integration with the product itself. We are constantly innovating to make our engravings even more versatile, adapting to new materials and industries. Our goal is to provide every manufacturer with the tools to protect their products in a way that is both secure and sustainable, setting new standards in product authenticity.
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