{"id":2180,"date":"2016-07-11T09:24:21","date_gmt":"2016-07-11T04:54:21","guid":{"rendered":"http:\/\/polymervapooshesh.ir\/basf-new-colors-effects-brand-for-pigments\/"},"modified":"2016-07-11T09:24:21","modified_gmt":"2016-07-11T04:54:21","slug":"basf-new-colors-effects-brand-for-pigments","status":"publish","type":"post","link":"https:\/\/polymervapooshesh.ir\/en\/basf-new-colors-effects-brand-for-pigments\/","title":{"rendered":"BASF: New \u201cColors &#038; Effects\u201d brand for pigments"},"content":{"rendered":"<p><span style=\"color: 00;\">BASF<\/span><span style=\"color: 00;\">&nbsp;<\/span><span style=\"color: 00;\">has bundled its global pigments business into a new brand called &ldquo;Colors &amp; Effects&rdquo;.<\/span><\/p>\n<p><span style=\"color: 00;\"><\/span><\/p>\n<div class=\"ctext\" style=\"color: 00; margin-bottom: 20px;\">The portfolio is divided into segments, each with a dedicated team supplying five specific customer industries: coatings, plastics, printing, cosmetics, and agriculture. This marks the first time the German group has had a dedicated global focus for the latter two industries.<\/p>\n<p>Alexander Haunschild, senior vice president, Global Pigments, said the brand is focused entirely on pigments to provide customers with products and solutions from a single source and emphasises the key strengths BASF brings to the market: chemical expertise and a broad portfolio of colorants. The group operates 13 pigment production sites in China, France, Germany, Korea, The Netherlands, Switzerland and the US.<\/p><\/div>\n<div class=\"cdatum\" style=\"color: #4f5356; margin-top: 20px;\">Source:&nbsp;www.plasteurope.com<\/div>\n<p><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span style=\"color: 00;\">BASF<\/span><span style=\"color: 00;\">&nbsp;<\/span><span style=\"color: 00;\">has bundled its global pigments business into a new brand called &ldquo;Colors &amp; Effects&rdquo;.<\/span><\/p>\n","protected":false},"author":2,"featured_media":2181,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[69],"tags":[1777,1026,1778,1147,1779,1780,1781,982,1776,1196,1782,1299,959,1783,1784,1785,1786],"class_list":["post-2180","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en","tag-alexander-haunschild","tag-basf","tag-brand","tag-coatings","tag-colors-effects","tag-cosmetics","tag-france","tag-germany","tag-griculture","tag-hina","tag-korea","tag-pigments","tag-plastics","tag-printing","tag-switzerland","tag-the-netherlands","tag-the-us"],"_links":{"self":[{"href":"https:\/\/polymervapooshesh.ir\/en\/wp-json\/wp\/v2\/posts\/2180","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/polymervapooshesh.ir\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/polymervapooshesh.ir\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/polymervapooshesh.ir\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/polymervapooshesh.ir\/en\/wp-json\/wp\/v2\/comments?post=2180"}],"version-history":[{"count":0,"href":"https:\/\/polymervapooshesh.ir\/en\/wp-json\/wp\/v2\/posts\/2180\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/polymervapooshesh.ir\/en\/wp-json\/wp\/v2\/media\/2181"}],"wp:attachment":[{"href":"https:\/\/polymervapooshesh.ir\/en\/wp-json\/wp\/v2\/media?parent=2180"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/polymervapooshesh.ir\/en\/wp-json\/wp\/v2\/categories?post=2180"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/polymervapooshesh.ir\/en\/wp-json\/wp\/v2\/tags?post=2180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}